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The Crucial Role of Crisis Planning in Healthcare and Educational Institutions

woman with red nails holding a virtual reality healthcare sign with avatars of people connected to social media floating around it and a map of the world as the background

In today’s hyper-connected world, crises can escalate rapidly, leaving organizations vulnerable to intense scrutiny and damage to their reputation. This reality is particularly evident in healthcare and educational institutions, where the stakes are exceptionally high. With the amplifying effect of social media, the need for comprehensive crisis planning has never been more critical. Healthcare and […]

Plan Ahead, Prevent Crisis: A Guide

A client recently said: “If we get lucky, we won’t need one.” They were referring to holding off on building a crisis communications plan. In today’s world luck has nothing to do with it. “By failing to prepare, you are preparing to fail” as the adage goes. It underscores that the lack of foresight and […]

Client Spotlight: OyaGen Compound Could Help Treat COVID-19

Our senior crisis communications managers have been hard at work supporting numerous clients with their coronavirus messaging needs in recent weeks. Thankfully, some of this work has been in support of good health-related news, including a potential treatment for COVID-19. Tipping Point recently worked with an agency partner to support Rochester-based biotech firm OyaGen Inc. […]